From a Farming Community to a Tourist destination

-15% Online Ski Hire

Reserve your skis
online now!

Head Into The Backcountry

Backcountry skiing offers an escape from the crowdsand a chance to enjoy hidden powder stashes, solitude,and unparalleled natural beauty. Andrä Aste knows about the magic of backcountry skiing as well as the risks that come with it.

Ötztal dialect: What does a „Sumsar“ do?

Do you know what awaits you when someone announces a „Hatschar“? Or whether you should feel flattered or insulted when they call you a „Sumsar“? If you’ve answered yes to these questions, you are more than likely an authentic local Ötztaler.

The Art of Grooming Slopes

While holidaymakers are tucking into their dinners, partying away in après-ski bars, or soothing their achy muscles at a spa, a team of groomers starts their work of turning the messy runs into buttery-smooth slopes, ready for the following day.

Alessandro Schöpf aus Umhausen im Ötztal

Alessandro Schöpf – football prodigy

Patric Grüner – professional cyclist

Florian Scheiber – Ski Racer

Ötztaler Florian Scheiber’s racing career was almost predetermined. Growing up close to Sölden at 12 years he was already one of the best skiers in Austria for his age group. The path led further into the Austrian squad, to Europe and then the World Cup. In 2012 with a peak performance of his ...